Ananya is an artist and businesswoman. With over 500 million streams, Ananya is also India's biggest selling English language global popstar, and has scaled the charts at home in India as well as overseas. With three back-to-back double platinum selling singles and two platinum selling singles, Ananya is unstoppable. The MTV EMA nominee, began her musical journey at the age of 9 with the santoor, an Indian instrument. A skilled musician, Ananya incorporates her drumming, piano and guitar skills into live performances.
This year Ananya was unveiled as one of the key faces of Maybelline India.
Ananya was voted one of GQ's Most Influential Young Indians, Miss Vogue's 28 Geniuses under 28, has graced the cover of Forbes Women to Watch and was named as one of Economic Times Most Promising Women Business Leaders of 2022. Ananya collaborated with the iconic A.R. Rahman for the official Team India Olympic cheer song which received tremendous love. Her independently released singles have seen her on New Music Friday USA, and made her the only Indian to be named as Sirius Hits Artists To Watch Out For among others. Her recently released single ‘Inaam', the title track of the Ajay Devgn starrer Rudra, is receiving wide acclaim, and love.
At the age of 17, Ananya started Svatantra Microfin, the youngest and fastest growing microfinance company in India. Today, Svatantra is spread out over 78,000 villages across 20 states, has a CAGR of 134% (FY15-22), and has impacted over 18 million lives. Svatantra has been a first mover and shaper of the industry by being the first end-to-end cashless organization, and also the first to roll out an extensive customer facing app that is conducive to client social behaviours. The AA- graded organization (highest rating in the sector) was awarded the best microfinance organisation of the year and has been placed in the top 25 best places to work in its segment by globally recognized Great Places To Work 2020. In addition, Svatantra MHFC, her micro housing arm, is the only housing institution to focus on the EWS/LIG segment, and to have a completely branchless model. With a GLP of a billion dollars USD, the Svatantra Financial Services’ family is 6500 strong.
Ananya Birla-founded Svatantra Microfin to acquire Sachin Bansal’s Chaitanya India Fin for Rs 1,479 cr
The Indian pop star breaks into the scene with highly anticipated new single, and talks through her early musical beginning.